Episode 4 picks up where Episode 3 left off, helping first-time festival vendors build a functional, professional-looking booth. Michael covers grid walls, wood crates, risers, baskets, display height, a practical paracord hat-hanging system, and the differences between U-shaped and L-shaped booth layouts.

The episode also covers weather preparation and vendor comfort, including clear and white sidewalls, rechargeable fans, propane heaters, anti-fatigue mats, hydration, and keeping your energy up during a long event day. Most importantly, Michael explains why safety and structure should come before decorative extras when the budget is limited.